Profit margin calculator
Calculate product profit, margin, and markup. Include the costs behind each sale to make more confident pricing decisions.
Product pricing
Start with product cost and selling price.
What one unit costs to purchase or make.
Your regular price before discounts.
Adjust the slider to calculate selling price from product cost. Markup excludes other expenses.
Shipping, packaging, and handling per sale.
Average marketing cost to acquire this order.
Payment fees, commissions, or other variable costs.
Percentage taken off the selling price.
Estimate revenue and profit across units.
Estimated profit per sale
$35.00
Net profit margin
58.33%
Gross profit
$35.00
Gross margin
58.33%
Product markup
140%
Sales estimate
Based on 1 unit.
Total revenue
$60.00
Total estimated profit
$35.00
Pricing insight
You keep $35.00 per sale after the costs entered. Your break-even price before discount is $25.00.
Profit margin vs. markup
Profit margin is profit divided by selling price. Markup is gross profit divided by product cost. These are different percentages.
Markup = Gross profit ÷ Product cost × 100
What this estimate includes
Only costs entered here are included. Add taxes, payment fees, returns, overhead, or marketplace commissions under Other costs when relevant. This estimate is not accounting or tax advice.
Smartify Commerce · Free Profit Margin Calculator